It was a time when the digital wave was sweeping the country. Marketing strategies had started to converge on digital technologies and society at large, especially the business universe, was eager to ride the wave.
Taking its cue from the changing scenario, Public Relations Society of India, Kolkata Chapter, decided to launch its signature event Engage in 2012. It was Eastern India’s first digital and social media conference which met with resounding success. The conference attracted a number of experts and thought leaders in the digital industry across the country who shared their experiences with an extremely eager audience. The second edition, Engage 2013, stressed on brand building and covered newer terrains such as Digital CRM. Engage 2014 was an even bigger affair. It drew the likes of the CEO and Country Head (Corporate Communication and Public Affairs) of Google India, who outlined the global giant’s India vision.
This year ENGAGE 2015 is slated for August 22. The event will give participants a chance to interact with some of the most brilliant minds who have expressed their willingness to come down to Kolkata and share their experiences in the digital domain. We hope it will show newer and more innovative ways to use digital tools in communication and how to benefit from the multiplier effect.
This year we have another feature to this mega event. Engage Workshops are being initiated to acquaint participants with the best practices. These workshops will precede the main event.
We believe that this is a never-before kind of opportunity for learning and networking. For the first time, Engage Awards will be given to the brightest and the most innovative practitioners of digital marketing.
The countdown has begun.
Chairman, Response Group
Managing Partner, Seedfund
Paroma Roy Chowdhury
Director & Country Head, Corporate Communications & Public Affairs, Google India
SVP & Digital Head, JWT India Group
Akhil Bandhu Paul
CEO, Mayabious Art
Data Brio Academy
VP, Hansa Cequity
Regional Head-East, NASSCOM
Founder & CEO, Indus Net Technologies
Dr. Bedabrata Pain
Scientist & Film Maker
President, Film, Shree Venkatesh Films
Station Head, Power FM
Director, Communications, Ericsson
CEO, Business Blogging
Chairman & Editor in Chief, exchange4media
CEO Page Traffic
CEO, Digital Vidya
General Manager Consulting, Ericsson
Managing Director, iProspect Communicate2
CEO Prasar Bharati
Director, Online, Watch Segment Services, The Neilsen Company
CEO, WAT Consult
Jt. CEO, Social Wavelength
Founding Partner, Naked Communication
Co- Lead, MSL Group India Social
CEO, Comniscient Group
Senior VP, Social Strategy Media Brands, Spring Creek Group
Consul General, American Centre Kolkata
Ravi Soni, SEO
CEO, Ad Magnet